Leaflet Distribution
As audience dilution increases across most media such as television, radio, newspaper and magazine advertising it is imperative for companies looking to get their message out into the market to find an effective method of getting right into the homes of their potential customers.
Leaflet distribution does just that,taking your marketing pieces via letterbox marketing directly into residential properties.
Research by the Direct Marketing Association shows that using leaflet distribution, 62-71% of consumers find door to door leaflet distribution useful. 48% have visited a store, bought a product or sent for information as a result of a door drop or leaflet distribution. 79% keep, pass on, read or glance at door drops.
In order to progress your leaflet distribution marketing campaign you need a reliable, professional outfit with excellent systems and procedures in place to carry out your leaflet distribution as effectively as possible and to ensure that you get the best possible result from your campaign.
At Trusty Leaflet Distribution we use a carefully selected team of experienced leaflet distributors to deliver your leaflet or promotional materials on a shareplan or solus basis to residential properties nationwide throughout the UK. We are a dynamic and constantly expanding leaflet distribution company. Competitive leaflet delivery services is one of our key objectives - done right of course.
By carrying out your distribution on a ‘shareplan’ basis (i.e. leaflet distribution carried out with up to a maximum of two other non competing businesses) you can keep your marketing costs as low as possible and therefore maximising the return on your marketing pound. If you don't want to share the limelight go for solus leaflet delivery services which means that your leaflet gets delivered on its own and should produce the best possible return on your leaflet distribution marketing investment.
Targetting the right demographic for your product or service is very achievable via leaflet distribution. On average, postcode sectors tend to be made up of between 3,000 to 4,000 residential properties although this can vary occasionally. If required we can take your leaflet distribution down to postcode sector level therefore allowing you to only ‘hit’ the socio demographic groups that you want. Remember though, there will often be people from all types of socio demographic groups within every postcode sector but by going with the majority within that sector you can aim your message at exactly the right people most of the time. Time is money and we all know what hitting the wrong demographic can mean – time and money wasting! On solus distribution we can work with you to get the areas right or we can go off lists that you provide, either street lists, highlighted maps, postcode sectors maps or constituency maps.
As a leaflet distribution company our experience of the industry is vast and our credentials are impeccable and we want to bring this to your marketing campaign in order to both yours and our success.
Remember - there is a large percentage of home owners who do not automatically go to the internet to get products and services. A leaflet delivered directly through their door means that you have access to a very large target market.
Remember too - there is massive competition for most products and services on the internet. Take your product or service to them and beat that competition with door to door leaflet delivery marketing.
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